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Thursday, December 21, 2023

American Greetings - "The True Gift of Christmas" e-card

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One of my first professional jobs was working for American Greetings and it had been quite some time since I had worked on an e-card. It's always interesting to see how an illustrator/animator translates a sketch and I think they did a great job for this Christmas e-card.

Storyboard and animation comparison:



Friday, October 27, 2023

Live from PS5 - "Bringing You the Extraordinary"

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When more units of the sought-after Sony PS5 was announced, it came out in the form of these news style ads highlighting characters and locations from its most popular games.

Storyboards and shot comparisons:


Director: Henry Hobson
Production: MJZ 
Agency: adam&eveDDB, MediaCom

Thursday, August 24, 2023

Halsey + SUGA - "Lilith" (Diablo IV Anthem)

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This was a stunning project with massive talents involved that included Halsey and Suga from BTS celebrating the launch of Blizzard's Diablo 4. It was incredible to see the both epic and intricate prep work that went into creating a unique atmosphere in this real life location. 

Storyboards and shot comparisons:




Director: Henry Hobson 
Production: MJZ
Prod. Design: Dissidence
Exec. Producers: Blizzard Entertainment & 72andSunny


Tuesday, June 20, 2023

Playstation - "Mr. Malcom"

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This ad was in conjunction with the global launch of PlayStation Plus. 
Featuring a seemingly mild-mannered man, Mr. Malcom (played by Joseph Mydell), who represents the infinite lifetimes you can live as a Playstation gamer. This was a lot of fun illustrating an environment full of easter eggs
(a YouTube breakdown here). I was quite envious of Mr. Malcolm's basement collection--maybe without the pet zombie.












Director: Henry Hobson 
Production: MJZ
Prod. Design: Pirra